Learn from Cleveland Clinic, Facebook, Google, Verywell & more
Cleveland Clinic and Content Marketing World are hosting its 2nd annual Health Summit on Sept. 7, 2018 in Cleveland, Ohio.
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Healthcare content marketing is growing at a fast pace, and we’re bringing in leaders and brand practitioners in this space to help our attendees working in the healthcare, pharma and life science industries.
The day-long Health Summit will feature easy-to-implement content marketing advice, strategies and case studies presented by industry leaders from Facebook, Google, Verywell and more.
Keynote Session
Manuel Hoyer, Global Health Solutions, Facebook
Reimagining Healthcare Advertising through Partnerships and Digital
Mary Beth Pate, Executive Director, Marketing Communications, Cleveland Clinic
Loren Chylla, Executive Vice President, Marketing Strategy & Media, The Adcom Group
Demystifying Plain Language
Ahava Leibtag, President, www.ahamediagroup.com
Agencies Gone Awry: How the Cleveland Clinic Collaborates with Agencies to Avoid Costly Missteps
Matt Bakaitis, Director, Digital Marketing, Cleveland Clinic
How AI and Understanding Consumer Intent Can Improve Your Content
Brian Gresh, President, Loyal
Aligning Healthcare Personas with Buying Emotions to Create Data Exhaust
Frank Cutitta, Senior Director, Center for Content Analytics, HIMSS Media Lab
Winning In Healthcare With Free Google Consumer Insights
Nathan David, Digital Marketing Manager, Cleveland Clinic
Emily Babbitt, Account Executive, Google Health Systems
Monetization of Content Marketing: A Story of True Partnership
Amanda Todorovich, Content Marketing Director, Cleveland Clinic
Rob Parisi, SVP/General Manager, Verywell
The Power & Responsibilities of Content in Healthcare
Amanda Todorovich, Content Marketing Director, Cleveland Clinic
The summit is part of the week-long Content Marketing World at the Huntington Convention Center of Cleveland.
Don’t miss out! Register today.
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